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Author of numerous best-selling books including 2011:Trendspotting and Punk Marketing, Richard Laermer is often quoted in the American media and, as a futurist & trendspotter, is widely sought as a conference speaker on both sides of the Atlantic.
Starting out as a reporter and journalist, Laermer’s work has been featured in The New York Times, New York Daily News, Reuters, USA Today, People magazine, Saturday Review, US Weekly, Interview, New York Post and Rolling Stone – to name but a few.
With many years experience of journalism, he founded a PR consultancy in the 90s, understanding clearly how to deliver results for clients while respecting the demands placed on overburdened reporters by capitalizing on current and emerging trends.
Richard's books have been reviewed and featured on the Today Show, CBS Sunday Morning, CNN, National Public Radio’s Marketplace, CNBC, American Airlines’ “Eye on American,” and Fox’s Good Day New York. His segment, “Unspun,” is a regular feature on NY1 and his columns on the PR business appear in Advertising Age, Adweek and PR News.
Richard Laermer’s outlandish, though logical speeches about trends, media and marketing have wowed audiences. He hosts seminars and keynotes in the corporate and public sectors and his latest speech ‘marketing in a recession is not only possible but profitable’ is proving to be a timely success. He has the uncanny ability to tap into the trends that really matter and is a virtual crystal ball of the business world.
“Richard Laermer proved to be an engaging and entertaining speaker for the International Association of Exhibitions and Events on the subject of public relations and marketing. The association rarely pays for speakers other than keynotes, but they were pleased to have invested in Richard’s breakout session, one of the highest-rated sessions at the conference.”
International Association of Exhibitions & Events
“Richard is a wonderful speaker and someone who excited our whole audience; I feel as though the best is yet to come for this powerhouse.”
Real Estate Marketing & Technology Expo
“I invited Richard Laermer to open his treasure chest of tips and tricks to an efficient PR and marketing effort: He knows his classics and history of the field and serves his recipes for success in a clear, no nonsense manner, amplified by his unstoppablesense of humour.”
Fast Company
“Richard Laermer brought insights and a refreshing view of effective marketing strategy and practical and visionary examples of how our members can dramatically improve their outreach efforts. We’ll invite him back.”
Automotive Communications Council
“Just wanted to thank you, Richard, for pleasantly surprising me at the National Association of Government Communicators conference last week. Most of the speakers were rather boring, so I wasn’t expecting much from the closing session, but your talk was awesome. I took from it this idea that we have to participate rather than facilitate. Great advice. Good luck with this!”
National Conference of State Legislatures
"I had the privilege of watching Richard Laermer in action as keynote speaker for our Governor's Tourism Industry Conference. Describing this presentation is like trying to explain what the wind looks like. Exciting. Outrageous. Innovative. Provocative. Cutting edge. A little raw and dangerous for the weak of heart - but well worth the risk.This guy means business and if necessary will drag us all kicking and screaming toward a much improved bottom line."
Maryland Tourism Council
“Laermer’s keynote address was excellent. Coupled with a copy of PunkMarketing, the CCRA conference attendees walked away with creative, edgy ideas for boosting ROI on their marketing efforts.”
Campus Computer Resellers Alliance
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Stand up comedian and presenter of Never Mind The Buzzcocks, Simon Amstell is a genuinely funny guy
Building Adhesives Ltd