- Conference Speakers
Topics:
- Business
- Entrepreneurs/Innovation
- Inspirational
- Marketing & Branding
Dan works at a company called innocent, a nice little place where they make smoothies and other healthy drinks. He tells the story of how they came to be one of the top three fastest growing companies in the UK. It’s a story that involves entrepreneurial ability, innovation, creativity, original marketing and fruit by the bucketload.
Dan focuses on specific areas, such as the key to effective marketing; how to get noticed without spending a lot; how to start your own business; building a brand from nothing; and innovation and creativity on a tight budget.
He’s worked at innocent since the company started and is the company’s Head of Creative. These days his duties include overseeing all advertising and creative tasks, from web to books to packaging to advertising. He endeavours to make sure that the innocent brand grows up to be big and strong, as well as still finding time to draw rubbish pictures for the front of the smoothie labels.
His greatest achievement, apart from once growing a big beard, is helping to create the brand, tone and bad jokes that people have come to associate with innocent.
Organisations who have hired Dan to speak include:
Orange, Unilever, O2, BBC, Shell, Interbrew, Cancer Research UK, Ogilvy and Mather, Creative Review, Five TV, Lever Faberge, Coors, EMAP, ?WhatIf!, Marketing Week, D&AD.
Some nice things that people have said about Dan:
I work at the BBC and would like to say how fabulous and inspiring your talk was this morning. It's nice to come away from something like that feeling recharged and having had a bit of a giggle. The talk was probably a little too motivating, because I've just written to your HR people to tell them how very much I'd like to come and work for Innocent. - J
You’ve been ranked as the number one speaker for the day!! Honestly, I don't think we’ve ever received such positive feedback. - Miriam
You caused me immense grief and sleepless nights over the weekend. It had taken me 3 months to write a strategic marketing plan, all of which I binned after hearing your speech - thanks! - Lee C
Your presentation delivery was close to perfection. It’s not often I can say that a company guest speaker at a conference kept the production crew awake and amused. In fact, I don’t remember ever saying it. - Alex
The most inspiring, and the certainly the funniest talk I've ever heard at these kind of events. -Charlotte
Dan was without a doubt the most inspirational person we've had speak at thesedepartmentals [BBC inspiration sessions]. We've all come away chattering away about Innocent drinks and Dan's company. Please pass on my thanks to him - more like this please! - Katie
After listening to your presentation, I honestly feel inspired with the wonderful opportunity for business to shape life in a positive way. - Suzanne
Your 7 lessons make an excellent mantra for living life as much as they are for steering a business, and I’ll take much away from that. - Nikki
I was completely inspired by the presentation you gave. Your talk cheered me up. - Calum
Thank you for a very inspirational talk. You certainly gave me more incentive to carry on [starting my own business] - Lorraine
Just wanted to say that your presentation at Imperial College was FANTASTIC. Everyone was spellbound-and awake, which makes a real change from our normal lectures. - James
The office is still buzzing today. - Vikki
I must congratulate you on the fantastic speech you gave recently at the O2 conference. - Debra
Your presentation was the hit of the show. - Rick
I heard you talk at the Business Studies conference at Disneyland about three weeks ago and thought that your talk was fantastic; very interesting, light-hearted and inspiring! Anyway I love the drinks - keep it up!!!! - Emma
You were a star performer at Exchange. I wouldn't have expected anything less! - Jan
Loved your tips, which I will be putting on a laminated card (that’s the Blue Peter in me) and keeping close at hand for reality checks. - Anna
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