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Jan Carlzon
Jan Carlzon frequently speaks about strategic leadership, leadership development and service management in customer-driven organisations. He is now highly sought-after around the world by audiences eager to benifit from his considerable expertise.
Renowned Moneymaker
Jan is probably best known as a turn-around specialist who has returned three companies to profitability within an eight-year period. He rapidly turned SAS into a moneymaker and customer favourite when he took the helm and he was a pioneer with his radical views on free competition within the European Airline industry.
A market oriented innovator, Jan uses his considerable experience as a corporate leader to educate decision-makers on the importance of strategic leadership and staff motivation.
In 1967, Jan joined Vingresor, one of Europe's largest tour operators, becoming President of the company in 1974. After taking the reins at the loss making Swedish domestic airline, Linjeflyg, in 1978, he returned the company to profit before moving to SAS as President and CEO in 1981.
Jan has spelled out his management and staff motivation philosophies in a best-selling book, Moments of truth, which has been translated into 18 languages.
In 1996 Jan Carlzon co-founded the Scandinavian Venture Capital Organization Ledstiernan, where he today is chairman. Through Ledstiernan Jan Carlzon is directly and indirectly involved in more than 20 emerging companies, the majority in the IT-Sector.
Jan is 50% owner of the Swedish investment company, Karl Stockman AB, the largest individual owner of one of the leading rental chains in clothing.
He is also the President of the Swedish Tennis Federation and a member of the board of the International Tennis Federation.
Accolades & Merits
He holds honorary doctorates from Pepperdine University in California and Pacific Lutheran in Washington. He is a commander with Star of Royal Norwegian order of Merit and was awarded H.M. the King of Sweden's Medal of the 12th Dimension with the ribbon of the order of the seraphim.
