Ajaz Ahmed, Rachel Armstrong and David Rowan at Cannes Lions

Keynote speakers Ajaz Ahmed, Rachel Armstrong and David Rowan have been confirmed as part of the Cannes Lions lineup.

Every year the South of France lures the most creative minds to a festival that aims to debate, teach and inspire. The Cannes Lions Festival honours industry professionals and celebrates those pushing creative communications forward.

For nearly 60 years, the Cannes Lions Awards have set the benchmark for excellence in creative communications.

The complete speaker programme for 2012 has been announced, including Lord Sebastian Coe, Alain de Botton, Omar Epps, Ajaz Ahmed, Rachel Armstrong, Bruno Giussani, David Rowan and Ridley Scott.