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Green Britain Day

17th June 2010

It is Green Britain Day today focusing on our work, travel, home and food.  Last year over 800 schools held local community events on this day encouraging us all to “change for the better”, and this year employees will also be taking part with car-sharing initiatives, ‘dress your veg’ competitions, and planting a herb garden. Today is the first in a series of green projects this summer including ‘Bike Week’ from 19th-27th June to promote cycling, and ‘The Big Lunch’ on 18th July.

The Big Lunch is an idea created by the Eden Project in Cornwall which has been praised as a top eco-tourist attraction and described as the “eighth wonder of the world”. Environmental keynote speaker Tim Smit CBE is the Chief Executive and Co-founder of the Eden Project and sees his project as more than just a botanical garden. Tim wanted to design a place that actually encourages visitors to think differently and be inspired by their surroundings in a way that can impact on social and environmental change. Other fans of sustainable architecture and inspiring design include Grand Designs presenter and speaker Kevin McCloud, and TV presenter and architect Charlie Luxton. Kevin has been busy designing lighting for the Savoy and Dorchester hotels and will be appearing at the Grand Designs Live show in October. Charlie presented Build a New Life in The Country this year and runs his own environmental architecture and design company.  Charlie’s work has involved an eco-tourism project in Ethiopia and creating a renewable energy exhibition ‘Electric Storm’ for Shell involving a 27m wind turbine on London’s South Bank.

Bjorn Lomborg is also a world-renowned environmental keynote speaker and best-selling author of ‘The Skeptical Environmentalist’.  This year his book was named as one of the Top 50 Sustainability Books – as voted for by the international senior leaders of the University of Cambridge Programme for Sustainability Leadership. Bjorn has been named by Time magazine as “one of the world’s 100 most influential people” and has spoken at TED Global and the Research Foundation. He is currently a Professor at the Copenhagen Business School and regularly appears on news programmes and in journals including The Guardian, New Statesman and the Wall Street Journal.

So there’s no better time to get involved with Green Britain.  Wayne Hemingway has even been busy showing his dream bike at the London Transport Museum this week, so if you’re a fan of cycling it’s a great week to give it a go.

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