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Mayor Appoints Tim Campbell as ‘Training Ambassador’

6th July 2010

The first winner of The Apprentice Tim Campbell has just been announced as the Mayor’s new Ambassador for Training and Enterprise.  Mayor Boris Johnson stated that it is vital to “step up a gear in our drive to create more training opportunities across the city” and believes that Tim’s business, motivation, and leadership skills makes him the ideal candidate.  Tim himself has spoken about the untapped talent pool in London and believes that “the key to unlocking it is the development of real in-work training initiatives that allow people to realise their potential, and businesses to develop those home-grown skills to the benefit of the company.  Some of those on apprenticeships will come up with bright ideas for creating wealth and this will also be a key focus for me.” 

Tim was working as a Senior Planner for Transport for London when he auditioned for The Apprentice and after winning the show he landed a £100,000 job working at Amstrad for Lord Alan Sugar.  Tim has described winning the show as a “doddle” in comparison to working for Lord Sugar, “There were no parties or film premieres for me, I was kept away from all of that and had to get on with business.”  Tim stayed with Amstrad for 2 years and then left to become the founder and CEO of the Bright Ideas Trust (BIT).  The Trust provides funding for 16-30 year olds who want to start up their own business and the Board of Trustees includes the Chairman of the Big Issue Nigel Kershaw OBE, Iqbal Wahhab OBE, Apprentice judge Margaret Mountford, and Paul Humphries –founder and director of Opta which helped to start up the online bank Egg.  The Trust is also championing the Mayor of Hackney’s Business Awards 2010 with a judging panel who all have connections to Hackney, including the Deputy Business Editor of The Times Ian King, and Sinclair Beecham CBE – the co-founder of Pret a Manger and owner of the Hoxton Hotel.  The Bright Ideas Trust has support from organisations such as Bank of America and comes at a time when funding for start-ups is sorely needed.  The cost of youth unemployment is £70 million per week in lost productivity and one fifth of 16-24 year olds are neither employed nor in education.  BIT have also set up their own Bright Ideas Challenge inspired by The Apprentice which kicked off last month with the law firm Hogan Lovells.

Tim has also worked as a Child Ambassador for London with the aim of evaluating the problems experienced by young people in the city.  He is a great motivational speaker and brings his charisma and considerable humour to his speaking.  He also adds the personal touch and is often praised for his ability to build a strong connection with the audience.  Tim is an individual who puts his money where his mouth is which is evident in his work for BIT and the borough of Hackney, and his current acceptance of the voluntary role of Training Ambassador.

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