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An Interview With Simon Woodroffe - Founder of Yo! Sushi

An Interview With Simon Woodroffe - Founder of Yo! Sushi

YO! Sushi was a huge innovation in the restaurant market, which other innovations do you wish you had been at the forefront of?

Cure to a disease.…

How did you get into corporate speaking?

Soon after I opened YO! Sushi I was asked to speak at a restaurant conference to four consecutive audiences – by the last one I was in full swing and people said you should do more …

Which event has stuck in your mind and why?

Institute of Directors at the Albert Hall– 13,000 Suits took off their ties and rose to their feet after I entered with Steppenwolf playing Born to be Wild and told them that Business is the new “Rock ‘n roll” and 30 nights at Edinburgh festival was pretty intimidating and memorable ….

What’s the biggest challenge you’ve overcome?

Learning to sing half way in tune after I made an Album with The Blockheads (Ian Dury had the same challenge) which I used to do as a finale on stage – these days I am in the no AV, no slides, no music, just me and the audience answering questions era … same as Stephen fry does – bit like unplugged on MTV!

Why do you enjoy being a speaker?

Elton John wrote “I’m still standing after all those years” and it is like that – there is nothing like having an audience in your hands, can’t give it up!

If you could speak at any event, past or future, what would it be?

Pop Festival!

What can a corporate audience learn from your experiences?

Everyone will hear something different – I melt the glue of the status quo and sow the seeds of inspiration. Actually I suspect they think “If he can do it so can I”……

What do you do to ensure your presentation has a lasting impact?

The intellectual understanding of the content is of less significance than the emotional impact of the speaker – that’s what lasts and reminds people they can go one step further….

You are involved in mentoring, what benefits do you think that having a mentor can have for an entrepreneur?

It makes you think, gives confidence and helps you see the way forward

What’s your favourite way to spend a Sunday?

On my boat in Chelsea watching the river go by and the seasons come and go or on my other boat as we make our way west across the South Pacific with waving palms and moonlit bays…

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