Eddie Jones

Eddie Jones is a world-renowned rugby coach specialising in high-performance leadership, strategic innovation, and building winning teams under pressure. As head coach of the England National Rugby Union Team and the first foreign coach appointed to the role, he has guided national teams across four continents to extraordinary success, including leading Australia to the 2003 Rugby World Cup final and masterminding Japan's globally acclaimed strategy at the 2015 tournament. Eddie translates his elite coaching expertise into the corporate arena, equipping leaders and organisations with proven frameworks for peak performance, resilient teamwork, and achieving results when it matters most.

Eddie Jones led Japan to one of the most celebrated upsets in rugby history when his team defeated South Africa at the 2015 Rugby World Cup, a victory that redefined what underdog teams could achieve on the world stage. That triumph was the product of years of disciplined preparation, tactical innovation, and a coaching philosophy built on unlocking potential in every player. Over a career spanning more than two decades, Eddie has coached national teams across four continents, including Australia, Japan, South Africa as technical advisor, and England, where he became the first foreign head coach appointed to lead the national side. His ability to transform teams under intense pressure and deliver results at the highest level has earned him recognition as one of the most influential figures in modern rugby.

Eddie's coaching journey began at Randwick Rugby Club in Sydney, where his tactical acumen quickly attracted international attention. After guiding the Brumbies to a Super 12 title in 2001 and coaching Australia to a historic victory over the British Lions the same year, he was appointed head coach of the Wallabies, leading them to the 2003 Rugby World Cup final. His work with Japan between 2012 and 2015 showcased his capacity for strategic reinvention, taking a team that had won just one World Cup match in 24 years and turning them into giant killers. Following that success, Eddie was appointed England head coach in 2015, overseeing a record-breaking unbeaten run and guiding the team to the 2019 Rugby World Cup final. His career also includes a pivotal role as technical advisor to South Africa's 2007 World Cup-winning campaign, further cementing his reputation for delivering success on the global stage.

Eddie translates the principles that drive elite rugby performance into practical frameworks for leaders and organisations navigating complexity and competition. He equips audiences with strategies for building resilient teams, making high-stakes decisions, and maintaining focus under pressure. Through his keynote presentations, Eddie shares real-world insights on fostering accountability, adapting to change, and creating cultures where individuals consistently perform at their best. His approach is direct, grounded in experience, and designed to leave audiences with tools they can apply immediately. Whether addressing corporate leaders, sports organisations, or conference audiences, Eddie delivers clarity, energy, and a proven blueprint for achieving sustained excellence when the stakes are highest.