Leading business expert and Schwarzenegger’s former advisor, Gemma Godfrey is a serial entrepreneur and board director. Warm, insightful and a ‘safe pair of hands’, Gemma is a skilful (online) moderator and speaker.
Gemma is an entrepreneur, tech innovator and advocate of financial wellbeing. She advises business owners, government and TV audiences on how to navigate the current financial & business environment.
Having led the investment strategy for a publicly listed wealth manager, Gemma built an award-winning digital investing service, Moola, and sold it within 3 years of incorporation. She secured multiple rounds of funding, FCA authorisation, launched new products and integrated the company post-acquisition into Mercer, the world's largest outsourced asset manager with $15 trillion under advisement.
During this time, Gemma was a Board Adviser for CLU School of Management, Grant Thornton’s Vibrant Economy Commission and for 7 years (and counting) has guided the asset management for the largest communal welfare charity in Europe.
Gemma has since launched Times Money Mentor, a new venture for News UK. She is also advising on the establishment of the UK’s 10-year strategy to improve financial wellbeing through the workplace, with the Money & Pension Service, sponsored by the UK’s Department for Work and Pensions and engaging with HM Treasury. She is a business advisor for a number of high growth technology companies.
Gemma is probably best known as the Boardroom Advisor to Arnold Schwarzenegger on The US Celebrity Apprentice. The money expert on ITV's "Eat Shop Save" and her Channel 4 show "My Money Makeover”, she was named one of the “Most Powerful Women in London” by CityAM.
With a background in quantum physics, Gemma was the Head of Investment Strategy at Brooks Macdonald, Chairman of the Investment Committee at Credo Capital and a Fund Manager at GAM, after starting her career at Goldman Sachs.