Tanja Frieden
Tanja Frieden is an Olympic gold medallist, energy coach, and founder of the Friedensacademy who specialises in helping high performers unlock their full potential through transformation and intuitive leadership. She won gold in snowboard cross at the 2006 Winter Olympics in Turin and has since dedicated herself to guiding performance-oriented individuals through burnout prevention, energy management, and purposeful goal setting. As a long-standing athlete ambassador for Right To Play, she advocates passionately for children's development through sport. Her engaging, humorous presentations equip audiences with practical techniques to clear mental blockages, shift from overthinking to intuitive action, and achieve sustainable success with greater ease and authenticity.
When Tanja Frieden crossed the finish line at the 2006 Winter Olympics in Turin, she claimed gold in the inaugural women's snowboard cross event, cementing her place in Swiss sporting history. Born in Bern in 1976, her athletic career reached its pinnacle in that moment, yet her journey took an unexpected turn just four years later when torn Achilles' tendons forced her retirement weeks before she was due to defend her Olympic title in Vancouver. Rather than retreat from the spotlight, Frieden redirected the discipline and determination that defined her competitive years towards a new mission: helping high performers unlock sustainable success through energy work and transformation coaching. Since 2008, she has built the Friedensacademy, where her lived experience of peak performance informs every aspect of her coaching practice.
Frieden's credentials extend beyond her Olympic achievement into meaningful advocacy and entrepreneurial leadership. Since 2011, she has served as an athlete ambassador for Right To Play, championing children's development through sport in disadvantaged regions worldwide. Her coaching work focuses specifically on performance-oriented individuals who have already achieved external success but seek deeper fulfilment and purpose. Through the Friedensacademy, she guides clients in rediscovering their inner leadership, managing fatigue, and preventing burnout by connecting with what she calls their soul mission. Her approach combines bodywork, energy work, and intuitive techniques that help successful professionals move beyond mental blockages and access new possibilities in both their careers and personal lives. This unique blend of athletic excellence and transformational expertise positions her as someone who understands the demands of high performance from the inside out.
In her presentations, Frieden shares practical strategies for achieving success with greater ease and authenticity. Audiences learn to assess their energy resources honestly, set goals aligned with their deeper purpose, and leverage intuition alongside analytical thinking. Her speaking style is direct, humorous, and refreshingly honest, inviting participants to shift from overthinking to feeling, from resistance to flow. She demonstrates how clearing fears and limitations enhances not only performance but also overall wellbeing, offering tools that professionals can implement immediately. Whether addressing corporate teams or leadership groups, Frieden equips audiences with actionable techniques to unblock their potential, increase their energy frequency, and create sustainable success rooted in personal truth rather than external validation. Her message resonates particularly with those who recognise that lasting achievement requires inner alignment as much as outer ambition.
To contact Tanja Frieden about a speaking event, please call one of our booking agents on
+44 (0)20 7607 7070or email
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