Will Carling
Will Carling O.B.E. is England's longest-serving rugby captain and a motivational speaker who specialises in high-performance leadership and team development. At just 22, he became England's youngest captain, leading the team to 44 victories across 59 Test matches, including three Grand Slams and a World Cup final appearance in 1991. His achievements earned him induction into the World Rugby Hall of Fame. Today, Will channels his expertise through his consultancy and corporate hospitality company, Will Carling Management Ltd, and his cycling events firm Ride With The Pack, whilst delivering engaging keynote sessions that equip leaders and teams with practical strategies for sustained excellence in high-pressure environments.
At 22, Will Carling O.B.E. stepped into the England captaincy and transformed the national rugby team from decades of underachievement into one of the sport's most formidable forces. Over eight and a half years in the role, he led England to 44 victories across 59 Test matches, earning 72 international caps and becoming the nation's longest-serving captain. His tenure redefined English rugby during the early 1990s, guiding the team to three Grand Slam victories in 1990, 1991, and 1995, alongside Championship titles in 1994 and 1996, capped by a Triple Crown in 1996. He also steered England to the World Cup final in 1991 and the semi-finals in 1995, achievements that later earned him induction into the World Rugby Hall of Fame.
Will's understanding of leadership extends beyond his playing career into coaching, business, and strategic consultancy. In 2018, Eddie Jones invited him to join the England Rugby coaching team, where he focused on developing leadership capabilities within the current generation of players. His degree in Psychology from Durham University underpins his approach to team dynamics and high-pressure decision making. Through Will Carling Management Ltd, founded in 2001, he has built a thriving corporate hospitality and event management company that serves blue-chip clients including Goldman Sachs, Microsoft, HSBC, and Vodafone. The company created The Captains Club, an exclusive hospitality facility at Twickenham that connects corporate audiences with rugby's greatest figures. He also founded Ride With The Pack, a cycling events company that offers clients the opportunity to ride alongside professional cyclists such as Geraint Thomas and Laura Trott, complete with full Tour de France-style support.
Will's work as a motivational speaker equips leaders and organisations with practical frameworks for building high-performing teams and sustaining excellence under pressure. Drawing directly from his experience captaining England through an era of unprecedented success, he helps audiences understand how to create cohesion, navigate setbacks, and maintain focus when stakes are highest. His sessions translate the principles that drove England's dominance into actionable strategies for corporate environments, enabling teams to develop the resilience, clarity, and collective ambition required to achieve lasting results. Whether working with sports organisations on sustainable business models or guiding corporate leaders through transformation, Will delivers insight rooted in real-world application that empowers audiences to perform when it matters most.
To contact Will Carling about a speaking event, please call one of our booking agents on
+44 (0)20 7607 7070or email
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