A serial entrepreneur and angel investor, Inma Martinez is a globally recognised talent in social engagement through technology. As well as a pioneer in the mobile industry, she is an ambassador for the UK Trade & Industry Business Catalyst programme in matters of digital economy, entrepreneurship and knowledge transfer.
Described by Fortune and TIME as one of Europe’s top talents in social engagement through technology, serial entrepreneur and angel investor in technology Inma Martinez, was ranked by Red Herring among the top 40 women in technology, and FastCompany labelled her a "firestarter”.
A pioneer in the mobile industry since the 1990s, Inma is a spokesperson and ambassador for the UK Trade & Industry Business Catalyst programme in matters of digital economy, entrepreneurship and knowledge transfer.
Inma worked in executive positions in the world of finance, and headed the New Technologies Research for Global Markets at telecoms giant Cable & Wireless. She was a pioneer in the establishment of the first mobile data guidelines.
She left the corporate world to found and build one of the world’s first mobile companies in 1999, Escape Velocity. Inma disrupted the way consumers enjoy mobile content by personalising the major operator portals of the early 2000s.
Inma continued to co-found and lead two other companies: Sense Worldwide, a company helping the BBC, Nokia, Hewlett Packard, SC Johnson, Channel 4, and Unilever understand the future, and Visual Radio in Finland, which was later sold to Nokia and whose software can today be found in every multimedia handset of the Finnish mobile giant.
As a digital media advisor and corporate advisor to private and public companies and government institutions, she has created strategy for media, music, film & TV and fashion retail / luxury brands worldwide. She provides independent, strategic and creative advice primarily to UK and European mid-market businesses and holds various mentoring roles at BBC Worldwide Labs, Wayra and technology knowledge-transfer universities.
Awarded fellowship of the City of London's Information Technology Company in 2005, Inma is an Executive Director for KTI China Mission and Sport England, the government innovation fund for sport, media and culture.