Max McKeown's New Strategy Book

14 February 2012

Management guru  MaxMcKeown  is a key British business thinker. His latest publication The Strategy Book gives an insight into the future.

"Strategy is about shaping the future,” says McKeown. “ That's the best definition I can give you; and the reason that we are interested. As a strategist, it can also help to understand some of the different arguments about what strategy is and is not. You don't have to know the whole history.

You don't have to get a doctorate or an MBA. But it's helpful to be informed."

Max is author of The Truth About Innovation, The Strategy Book and Adaptability. Speaker, Expert, Consultant - a new breed of management guru, Max is one of the key British business thinkers of our era and a shining star on the conference speaker circuit covering innovation and leadership topics.

Speakers Corner Newsletter

* indicates required

Have an enquiry?

Send us a message online and we'll respond within the hour during business hours. Alternatively, please call us our friendly team of experts on +44 (0) 20 7607 7070.



Speakers Corner (London) Ltd,
Ground and Lower Ground Floor,
5-6 Mallow Street,
London,
EC1Y 8RQ