Liam Chivers

Liam Chivers is a pioneering entrepreneur and founder of OP Talent, the UK's first and leading YouTube management company, recognised for his exceptional ability to transform digital creators into global commercial successes. Since establishing OP Talent in 2012 following a successful decade as Sales Director at Bertelsmann, he has guided some of the most influential names in the creator economy, collectively generating billions of video views and orchestrating landmark projects including record-breaking online events, chart-topping music releases, and an International Emmy-nominated television show. His sessions equip organisations with practical strategies to harness the power of digital influence, helping brands navigate the modern media landscape and capitalise on authentic creator partnerships that drive measurable commercial results.

In 2012, Liam Chivers founded OP Talent, establishing the UK's first YouTube management company at a time when digital creators were still considered a fringe phenomenon rather than the commercial powerhouses they are today. His decision to leave a successful decade-long tenure as Sales Director at Bertelsmann to back this emerging industry proved prescient, positioning him at the vanguard of a media revolution that would fundamentally reshape how brands connect with audiences. What began as a bold entrepreneurial venture has evolved into a business representing some of the most influential voices in the creator economy, collectively commanding billions of video views and millions of engaged followers across social platforms.

Liam's credibility stems from his track record of transforming digital talent into multifaceted commercial successes that extend far beyond online video. He has orchestrated landmark projects including the monetisation of record-breaking live events such as KSI vs. Logan Paul, guided creators to chart-topping music releases, facilitated best-selling book deals, and executive produced an International Emmy-nominated television programme. His work encompasses the full spectrum of talent development, from negotiating complex brand partnerships and designing global campaigns to advising organisations on how to navigate the rapidly evolving influencer landscape. Featured in the BBC documentary "Celebrity: A 21st Century Story," Liam has become a respected commentator on the intersection of digital culture, entertainment, and commerce, offering insights grounded in over a decade of hands-on experience building careers in an industry he helped legitimise.

As a speaker, Liam equips audiences with practical frameworks for understanding and harnessing the power of creator-led marketing in an era where traditional advertising channels continue to decline in effectiveness. His sessions demystify the influencer economy for brands and organisations seeking authentic connections with younger demographics, providing actionable strategies for identifying genuine talent partnerships, measuring campaign impact, and building long-term collaborative relationships that drive measurable results. Whether addressing marketing professionals, entrepreneurs, or senior leadership teams, Liam delivers candid perspectives on the commercial realities of working with digital creators, helping organisations move beyond outdated assumptions to capitalise on the opportunities presented by modern media consumption patterns. His audiences leave with clarity on how to integrate influencer strategy into broader business objectives and the confidence to engage meaningfully with the platforms and personalities shaping contemporary culture.