Tim Wade's In-House Video
Tim Wade, Formerly the Director of Marketing & Ecommerce & European Director of Loyalty for Best Western, redefined the mid-market hotel chain. Now, Founder of CX Lab - a consultancy business, he helps brands to reach the best of their potential through unique consumer interactions. Here he speaks about the importance of customer experience, how to create loyal advocates of your brand and how to ensure your values are felt company wide.
Biography of Tim Wade