The founder and former Investment Director of ASOS Ventures, Daniel Bobroff has been an innovator, entrepreneur and investor for over two decades. He now runs Coded Futures - disruptive tech for the fashion and retail world - and has pioneered advertising in video games and developed best-selling games. On the speaking circuit, Daniel offers key insights into the future of retail, technology and fashion customers.
The Founder and former Investment Director of ASOS Ventures, Daniel Bobroff has been an innovator, entrepreneur and investor for over two decades.
Running Coded Futures, Daniel spearheads a disruptive technology campaign which is changing the face of fashion and retail.
Pioneering innovative technology and leading the development of commercial advertising, Daniel is one of the foremost figures in FashionTech.
As a keynote speaker, Daniel offers key insights into the future of retail, technology and fashion customers. From wearable technology to 3D scanning and the changing nature of consumers and the high street, almost every aspect of retail has broader implications.
Daniel considers the demand for personal, immediate, and unique experiences; how all businesses are becoming tech businesses; and the importance of finding and developing a new talent category.
A firm believer in this, he is both a founder and investor in software businesses in areas of virtual reality, ad-tech and e-commerce.
At the disruptive online fashion retailer ASOS, Daniel created the company’s venture capital arm. Charged with scouting the world for the latest innovations in retail, fashion and tech, he successfully built an enviable network of cutting-edge FashionTech talent and developed partnerships covering the latest in marketing, production and imagery.
Whilst working at an ad agency, Daniel initiated the concept of in-game advertising – ‘selling Sonic to admen’ – by starting an advertising medium that would develop into a multi-billion dollar market.
He also set up the first digital advertising agency, when domestic internet was something of the future, which resulted in the first interactive campaigns for hundreds of brands.
Close contact to the gaming world led Daniel to build and lead Deibus Studios, a video games developer which became one of the top extreme sports game publishers for PlayStation and Xbox, with sales in excess of 50 million units.
Co-founder of an international innovation and creative technology firm, FashionTech Daniel has always been at the forefront of the latest disruptive businesses, pioneering the face of fashion technology.
His speaking topics include:
- Innovative technology in the fashion industry
- Corporate ventures and successful business
- Strategy and leadership
- Building apps
- Creating networks in the FashionTech industry