James Poulter is the former Head of Lego Group’s Emerging Platform team and a leading thought leader and keynote speaker on the future of work, voice technology, conversational artificial intelligence, and social media.
James is the founder of Voice2, the UK’s leading Voice and Conversational Ai Community and in December 2018 launched Vixen Labs – which is a company that specialises in Voice User Experience (VUX) which includes design and strategy – helping companies to embody their brand and give their customers greater experiences.
They believe that Voice-First interfaces and Conversational Artificial Intelligence have the power to make the way we experience the internet and the content on it more human, empathetic and healthier for everyone.
Previously as Head of The LEGO Group’s Emerging Platforms & Partnerships team as part of the Digital Consumer Engagement division, James Poulter pursued new technologies, platforms, and partners to build digital consumer engagement with LEGO customers, shoppers and consumers on a global basis.
James is an experienced marketer and communications professional with over 10 years of experience. He previously was the Head of Social Media for LEGO’s social network for Kids, LEGO Life – which launched globally in 2017 and has since grown to over 2m active users regularly posting their content to the world’s first global and safe social network for kids.
As well as devising and developing social features such as LEGO Life’s emoji keyboard, custom characters, and moderation systems, James oversaw the launch of LEGO’s global partnership with GIPHY leading the LEGO channel to accrue over 1 Billion GIF views in its first year.
Prior to joining LEGO, James worked for a number of the world’s leading marketing, advertising and public relations firms including Edelman and Ogilvy leading digital marketing, mobile and social campaigns both in EMEA and globally as well as new business efforts for clients such as Diageo, Unilever, Bose, PayPal, HP and Adobe.
Outside of work, James is an advisor to the Church of England’s digital board is also the host of the show “Signal” for The MediaNet which explores on a monthly basis the intersection between faith, media, and technology.
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