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John Straw

John Straw is a leading speaker on disruptive innovation and technology, who talks brilliantly about the 5 pillars of disruptive innovation. He led the digital transformation of Thomas Cook and is a digital veteran with 33 years in IT and marketing and 4 technology startups to his name.

E: £2k-£5k
"“It's thanks to your presentation that our participants really understood the level of change and disruption going on in the world""
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A leading speaker on disruptive innovation and disruptive technology, John Straw talks brilliantly about the 5 pillars of disruptive innovation - AI, Internet of Things, 3D printing, augmented reality and advanced robotics – in a style which is easy to understand and awe-inspiring.

John is a digital veteran with 33 years in IT and marketing and 4 technology startups to his name. In the past 22 years, his achievements can summarised as an experienced digital entrepreneur with 4 consecutive exits and 3 institutional fund raises.

He is a FTSE100 Non-Executive Director, who possesses a deep understanding of technology disruptors and associated economics. He is a frequent public speaker and prolific author of iDisrupted book and blog. He also led the digital transformation of Thomas Cook and is an early stage investor in fintech and martech businesses.

His current roles include senior advisor to Mckinsey and Co, IBM Watson IoT and his own portfolio of investments. In 2017, he became a NED for FTSE100, Provident Financial plc. He is a blogger on disruptive technology and a contributor to The Economist on AI.


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  • "“It's thanks to your presentation that our participants really understood the level of change and disruption going on in the world""
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