Bruno Giussani is an award-winning writer, commentator and creative mind focusing on the business and social impacts of technology. As European Director of TED, he brings his expertise on the social, political and economic impacts of technological innovation to a knowledge-hungry public.
The European director of TED, Bruno Giussani is a curator of ideas, a writer, a keynote speaker and an expert on the social, political and economic impacts of technological innovation.
In 2016, he received the 'Swiss Award/Person of the Year 2015' in the category Economy.
Bruno joined TED – the non-profit organization dedicated to ‘Ideas Worth Spreading’ - in 2005, and produced the first TEDGlobal that year. As a member of senior team, he curates and co-hosts TEDGlobal, TEDSummit, TED University and various TED Salons and special events.
Through conferences, multilingual videos, the Web, an award and a fellowship, and encouraging a broad involvement of its members, TED nurtures the power of great ideas and good thinking to peacefully change the world for the better through creativity, innovation and commitment.
In addition to his role with TED, Bruno is an advisor to the Igarape Institute, a think-tank focusing on the most complex security, justice and development challenges in Latin America and Africa.
Through his firm Giussani Group LLC, he advises public organizations such as the ICRC and FHH as well as private companies.
He is a member of the Board of Directors of Tinext, a Swiss software firm which he co-founded, as well as a member of the Vatican Art and Technology Council. He was also the co-founder of Tinet, the first Internet service provider in the Italian-speaking part of Switzerland.
In 2011, 2012, 2014 and 2015, the magazine ‘Wired UK’ selected him as one of the "Wired 100", the 100 most influential Europeans. In 2013, he was selected as one of Good Magazine's "GOOD 100".
From 2005 to 2015, Bruno curated and hosted the annual Forum des 100, which is considered among the leading conferences on politics and the economy in Switzerland.
Prior to joining TED, Bruno was a well-known writer and commentator. For several years, he edited the political section of Swiss news magazine L'Hebdo. He eventually became its US correspondent and, later, its technology columnist and editor of the first Swiss online news web site,Webdo, launched in 1995.
From 1998 to 2000, Bruno served as Head of Online Strategy at the World Economic Forum. He has also been instrumental in launching and helping develop the LIFT conference (of which he was Vice-Chairman), the global Sandbox Network and the Postcode Lottery Challenge and was an adviser to the DLD conference, the Brain Forum and the Bloomberg New Energy Finance Summit among other ideas-sharing initiatives, and to Canal+ Kindia2015 project.
Bruno’s writings have been published in newspapers, magazines and websites in Europe and the United States, including the New York Times, the Wall Street Journal Europe, Wired magazine, The Economist, Business Week, The International Herald Tribune, the Neue Zurcher Zeitung (Switzerland), L'Hebdo (Switzerland), Liberation (France), Il Sole-24Ore (Italy), The Huffington Post, and more.
Favouring a pragmatic, no-hype approach, Bruno has authored and co-authored several books, including the heralded ‘Roam. Making Sense of the Wireless Internet’ (2001/2002).
Advising numerous corporations and public organizations, giving talks in English, Italian and French, Bruno has become an internationally renowned business speaker.