David Magliano

David Magliano was Director of Commercial and Marketing at England 2018, the organisation bidding for England to host the 2018 FIFA World Cup. He was responsible for building public support for the bid and for presenting England’s plans to FIFA. Additionally, David was Director of Marketing for London’s successful Olympic bid, where he masterminded the critical final presentation in Singapore immediately before the IOC vote.

In both capacities having sat on a winning and a losing high stake pitch, David offers great insight into the highs and lows and lessons learned. ...

Fantastic keynote speaker David Magliano was at the forefront of the London Olympic 2012 Bid, and also the England 2018 bid. A legendary marketeer, David is a perfect choice for any event where audiences are looking for a fresh approach to any aspect of marketing, branding, and customer service. 

David Magliano was Director of Commercial and Marketing at England 2018, the organisation bidding for England to host the 2018 FIFA World Cup. He was responsible for building public support for the bid and for presenting England’s plans to FIFA. Additionally, David was Director of Marketing for London’s successful Olympic bid, where he masterminded the critical final presentation in Singapore immediately before the IOC vote.

In both capacities having sat on a winning and a losing high stake pitch, David offers great insight into the highs and lows and lessons learned. 

Additionally, Magliano has also been Sales and Marketing Director of two low cost airlines – easyJet and Go (of which he was a founder). His marketing strategies contributed to increasing Go’s value from £100m to £400m in nine months, and at easyJet he was responsible for 400 people, annual revenues of £1billion, and a marketing budget of £60m across 13 European countries.

Before Go, David spent 10 years in advertising. He has been a director of two major advertising agencies, and is currently Managing Director of Membership for the Guardian.

David Magliano's Experience

Magliano is knowledgeable about a broad range of marketing disciplines – advertising, e-commerce, direct marketing, PR, events, pricing and customer service. In particular he knows how to apply these techniques to win high-stakes pitches.

David has created new brands, and established a number of marketing teams from scratch. He has participated in three start-ups, a management buyout, several rounds of fund-raising, an exit, a merger and a voluntary liquidation.

David has experienced firsthand the work of many high-profile individuals, such as Sebastian Coe, Barbara Cassani, Stelios Haji-Hannou, Martin Sorrell, James Dyson, Tony Blair, David Cameron, Gordon Brown, David Beckham and members of the Royal family.

David is a non-executive Director of Glasses Direct, and a former non-executive director of Dyson. He is a Fellow of the Chartered Institute of Marketing.

David was UK Marketer of the Year in 1999 and 2005, and Global Chief Marketing Officer of the Year in 2006. He was awarded an MBE in 2006.

For further information or to book David Magliano, call us at Speakers Corner on +44 (0)20 7607 7070 or email info@speakerscorner.co.uk